Reflect Architecture refreshes Toronto store design for boutique beverage company HESTIA

Reflect Architecture refreshes Toronto store design for boutique beverage company HESTIA

HESTIA is a Toronto boutique beverage company. The founders approached studio Reflect Architecture to team up and create a fresh store design after they rebranded their firm.

“The unit was secured in Toronto’s busy TD Concourse, prompting the team to design a space that would promote Hestia’s new evolution while responding to the visual noise that is prolific in Toronto’s underground PATH system. Despite being small, the team wanted the space to invoke a sense of calm that is commonly associated with tea, so we took a minimal approach to colour and material massing that centres on the new brand and allows guests respite from the chaos of Toronto’s downtown core. The perforated screens shield the edges of the unit to create a sense of enclosure and comfort while still allowing passers-by to visually experience the space in its entirety. We wanted people’s experience of Hestia to be the same, whether open or closed for business, because of the high volume of traffic in the PATH after hours. To achieve this, glass panels sit behind the fixed screens by day and rotate closed to provide the needed evening enclosure without the clunky metal grills commonly pulled across the units when closed. As Hestia continues to expand each store will be unique, but creating a sense of calm will be always be a central focus of the design process,” explains Reflect Architecture

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