Inside MarierWagashi Cake Shop in Shenzhen

Inside MarierWagashi Cake Shop in Shenzhen

MarierWagashi is a cake shop based in an old community, outside Shenzhen’s city hustle. Marier in Japanese means intimacy or intimate connection between people and this feeling flows through the whole venue designed by Bloom Design.

“For us, each project has a story, so does this cake shop, where the hero is 64-years-old Maruyama, founder of Marier brand, whose lifelong pursuit of best cake manifests the professional spirit of striving for the perfection. Our team, inheriting the plain philosophy of “Selecting natural ingredients to make the best cake” that Marier brand has insisted for over 40 years, keeps highly restrained in design and awestruck for Nature, takes advantage of the natural elements to embellish large area of blank-leaving, creates an experiencing space combined with actual and visual scenes, thus illustrating the simple and reserved qualities of Marier brand. Inside the space, raw stone taken from mine surface, original wood without processing, terrazzo flooring of traditional retro feature, these details abandon decorative or foppish appearance, instead, pursue authentic and pure beauty. Old tree outside the window interacts with huge original rock inside the shop through narrow glass curtain wall, bringing Nature back to city and immersing clients in its blessing. Enjoy a sip of Taiwan cold-brewing tea, matching with one bite of Japanese wagashi, leisurely afternoon tea time gives a special texture to life. All of the design solutions follow Marier brand’s idea of natural health, from the earth-like color, natural texture to unadorned furnishings, natural ornament. Through minimalistic visual language and design techniques, we present multi-level artistic conception of “Seeing a mountain in a rock and a forest in a tree” that is typical in Oriental context. It seems like clients are exposed in a world that exists as naturally as breathe, that lies in yet away from the bustling city,” explained Li Baolong and Chen Xiaohu from BloomDesign

  • Location: Shenzhen, China
  • Date completed: 2017
  • Size: 1,260 square feet
  • Design: Bloom Design
  • Creative director: Li Baolong, Chen Xiaohu
  • Photos: Nie Xiaocong
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Minimalistic visual language
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Raw stone
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Terrazzo flooring
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Exterior